Clinic cost-per-hour calculator
The number every price on your list should be checked against, worked out from what you spend and how full you actually run.
Your month
Everything you spend whether or not anybody walks in: rent, salaries, software, insurance, equipment finance, utilities. If the owner treats patients, include a market salary for that work.
Admin, training, holidays, and the slots you keep empty on purpose.
The share of remaining hours that get booked. Be honest here — this is the number that decides whether the rest is useful.
One appointment — optional
Consumables, lab fees, the implant or the material, anything paid per case.
What an hour costs
Fill in the costs, the hours and how full you run. The appointment boxes underneath are optional — they turn the hourly figure into a floor price.
Questions this raises
- Why not just divide costs by opening hours?
- Because it produces a comfortable number that is wrong, and wrong in the direction that makes a loss-making price list look fine. A room booked seventy per cent of the time has to carry its cost across that seventy per cent, and the hours spent on admin were never sellable. Skipping either subtraction can understate the true hourly cost by a third or more.
- Should the owner's own time be in the fixed costs?
- If the owner treats patients, yes — at what you would have to pay somebody to do that work. Leaving it out makes every price on the list look profitable and quietly turns unpaid hours into the thing subsidising it. It is the single most common reason a clinic is busy and not making money.
- Is the floor price what I should charge?
- No. It is the line below which the appointment costs you money to perform. What sits between the floor and the price is a judgement, and a different one per treatment — how scarce the work is, whether it leads to more work, and whether somebody else sets the fee.
- What if the floor comes out above local prices?
- Then one of three things is true: your utilisation is lower than the clinics you are comparing with, your costs are genuinely higher, or their prices do not cover their costs either. Utilisation is the one you can check, and it is usually the one it turns out to be — the same fixed costs spread over more sold hours is a price cut nobody has to notice.
Where this comes from
The method here is set out in full, with what it does and does not account for, in How to price the work a clinic actually does. Nothing you type leaves your browser.
Doing this once a year is an afternoon. Doing it from one place is less.
Services in Clinic+ carry a duration and a price, and the diary, the invoice and the reports all read the same list — so next year's version of this is a lookup rather than a rebuild. Free to start, no card.
Start freeFrom the blog
What to do with the number
The floor tells you which lines are subsidised. These set out what to do about them, and what else is worth measuring alongside.
- How to price the work a clinic actually doesWorking out what an hour of your clinic costs before you decide what to charge for it — and what to do about the treatments that turn out to be losing money.Read
- The numbers worth watching in a clinicSix figures that change a decision, how to work each one out from data you already have, and the popular ones that only make you feel busy.Read
- Stock control for clinics, without a warehouseWhich consumables are worth counting, how to set a reorder point that survives a busy week, and why the money tied up in a store cupboard is usually more than anyone guesses.Read