Busiest times
The hour-by-day heatmap, and the staffing questions it answers.
A matrix of day against hour, showing where your appointments actually sit. Most clinics are surprised by it at least once.
What to do with it
- Staff the front desk to the peaks rather than evenly across the week.
- Put the hours nobody books to work — the quiet block is where admin, training and equipment maintenance belong.
- Check whether your quiet hours are genuinely unwanted or merely unoffered. A Friday afternoon with no appointments and no availability published is not evidence of anything.
That last one catches people out. The heatmap shows bookings, not demand — an hour can only look busy if it was bookable. Read it next to your working hours before concluding a slot is dead.
A use most clinics miss
Cross-read it with no-show rate. No-shows often cluster in a specific band — the first slot of the morning, or the one straight after lunch. A pattern like that is fixable with an extra reminder on those slots alone, rather than more reminders for everybody.
Common questions
- Does it include cancelled appointments?
- It shows where appointments were placed. For outcomes, use overview metrics.